Price sheet for a daycare center's search and ad work
This is the whole list, set out so a director can read it between pickup runs and carry it to a partner or a board meeting. SEO for daycare centers sits first and ad management follows, and every figure on the page is the figure we bill.
Read the four search plansAd plans for the three ad platforms wait lower down
Four search plans, from one tote to a full cubby wall
Hung inside every search plan
- A walk through your site and Google Business Profile, noting what a parent meets first
- Duplicate or stale listings of the center found and tidied
- A habit for asking families for reviews, with every reply held for your sign-off
- A written fact sheet on the center, set up so AI answer tools can pull from it
- A month-end page setting calls and tour requests beside the work done
Silver
$1,495/month
The center keeps its current site and adds pages, listings and writing around it.
- 25 landing pages a month, one cut for each location and each neighborhood you draw from
- Strategic Content Assets: 4 written and held for your sign-off every month
Gold
$2,495/month
For the owner who wants the pages and the website handled in one place.
- 50 landing pages a month, one cut for each location and each neighborhood you draw from
- Strategic Content Assets: 8 written and held for your sign-off every month
- A website for your daycare: written by us, kept online by us, edited whenever you askDeducted: site already built
Platinum
$3,495/month
The widest plan, for several locations or a center group.
- 100 landing pages a month, one cut for each location and each neighborhood you draw from
- Strategic Content Assets: 12 written and held for your sign-off every month
- A website for your daycare: written by us, kept online by us, edited whenever you askDeducted: site already built
Ad spend goes to the platforms directly and sits outside these fees.
Ad management plans for the three platforms are a little further down.
Ad management priced by how many platforms carry your campaigns
Beneath each ad plan
- The ad accounts sit in the center's name, so they stay yours if we part ways
- Keyword lists, ad text and landing pages built ahead of the first paid click
- A long block list covering job seekers, adult programs, animal daycare and other centers by name
- Google, Bing or Meta bills the clicks to your own card, separate from our fee
- A monthly page that sets ad spend beside calls and tour requests
One ad platform
$895/month
Google Ads, Bing Ads (Microsoft Advertising) or Meta Ads (Facebook and Instagram): the single platform we settle on together for your center.
Two ad platforms
$1,595/month
Any two of Google Ads, Bing Ads (Microsoft Advertising) and Meta Ads (Facebook and Instagram), with a report for each beside the other.
Three ad platforms
$2,295/month
Meta Ads (Facebook and Instagram), Google Ads and Bing Ads (Microsoft Advertising) together, all drawing from one set of center pages.
Ad spend goes to the platforms directly and sits outside these fees.
How to read the sheet before hanging a plan on a hook
Read the sheet in two passes. First choose the search plan by counting the addresses and neighborhoods your pages should cover; a single center with one town to serve sits comfortably in a lighter plan, while a group with several locations needs the page counts that Gold and Platinum carry. Then decide whether an ad plan belongs beside it, for one platform, two or all three; the search side and the ad side each have a page that shows the work behind the figure, and the overview ties the two together.
Ad spend is the line most owners ask about. The director sets it, Google, Bing or Meta collects it from the center's own card, and it can be changed at any time. Our fee does not move with it.
Nothing here asks for a startup fee, and nothing binds a center to a term. No price on this sheet buys a rank, a call count or a tour, because nobody can sell those; what a plan buys is a set amount of work each month, and a director can read the monthly summary to see it. Questions about a plan go to the services page first, or straight through the form below.
Price questions a daycare director asks at the lobby desk
Which search plan fits a daycare center with a single address?
The $495 starter plan covers 25 landing pages a month and suits one address with a small set of neighborhoods. Once the pages need more written content or a managed website, Silver at $1,495, Gold at $2,495 and Platinum at $3,495 are the next steps.
Which of Silver, Gold or Platinum fits a child care center?
Silver brings 25 landing pages a month plus four Strategic Content Assets, and leaves the website alone. Gold covers 50 pages and eight assets plus a managed website. Platinum covers 100 pages and twelve assets plus the managed website. The four search plans share a common core and differ on volume and the site.
Who pays Google, Bing and Meta for the clicks behind a daycare ad plan?
The center does, directly, on its own card. The three ad plans, at $895, $1,595 and $2,295 a month, with one, two or three platforms behind them, are only our management fee.
Does a daycare owner pay a startup fee or sign a long agreement?
No startup fee is charged and no agreement runs past the month in front of you. A center that wants to pause or stop can say so, and the pages, the profile and the ad accounts remain the center's.
Ask the desk which plan matches your address count
Tell us how many addresses the center has and which towns it draws from, and we will point to the plan on the sheet that fits.
Which center should the wall show first?
Name the center you want found first, the neighborhoods it draws families from and any local pages that already point your way. Leave out every name and detail of anyone enrolled; the business is all we need.
Hang your tour request where parents are already looking
Tell us which centers you run, which neighborhoods feed each one and where the waitlist form lives, and we will line the pages up behind the search box.
Whatever you send us stays about the business: no enrollment records and nothing that names or describes any little one.